Behind The Lens #9: Fashion Influencer Tala Samman

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Tala Samman is a Syrian who grew up in Dubai and was born in Chicago. She started her style blog, MyFashDiary in 2009, a pioneer in the industry. Tala was named Dubai’s top 100 in 2011 and has worked with big brands such as Tom Ford, Net-A-Porter and Halston. Publications including Harper’s Bazaar Arabia, Marie Claire Middle East and The Guardian has featured her work. What is more? Tala is a contributor to Huffington Post and has interviewed Michael Kors, Carolina Herrera, and Nicole Richie. She is impressive and inspiring. Read on to find out more about her journey!

What did you do in college?

I studied Fashion Media and communications at the London College of Fashion.

What are the things that matter to you the most?

My family (which includes my fluff babies), self care and constantly stimulating myself mentally.

What does a typical day in your week look like?

Every single day is different, which is why I love what I do – it keeps things fresh and interesting. I start my days with a workout, and usually plan my meetings during the day, discover spots for content. During the evenings, I’m either playing on my decks, recording or playing for an event.

Are there key people or books that have moulded you?

Untethered soul and The subtle art to not giving a f*ck are some of my favorite reads.

What advice will you give aspiring content creators?

My tips for content creation is to be as authentic as possible, there is so much content online, the more authentic you are – the more you’ll connect with your audience. Also, Influence for the better, Raise awareness, educate, inspire people positively. Lastly be consistent. It doesn’t matter how often you post, just be consistent. 

Where do you yourself in the future?

To continue doing what I love and living each day wanting to do a little better.

We hope you enjoyed it and we thank Tala Samman for this interesting interview.

Find and Follow Tala Samman:

Website: MyFashDiary

Instagram: @myfashdiary


The Behind The Lens Series on Minimedia brings you daily interviews with the most dynamic content creators on the web. People working hard within their respective fields, on the subjects that make them most passionate. We uncover their stories.

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Instagram: @minimediasg

Read the Behind The Lens Series on minimediasg

@minimediasg | #minimediasg